Insights inform our ideas
Knowledge is the foundation of every effective strategy, so we dig in with smart research. Our team is adept at cutting through the noise to capture what is most meaningful. We provide our clients with timely and valuable insights and information to help them navigate and understand current events, identify developing trends, build trust and achieve business success.
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Insights
AI is getting smarter, more capable and harder to measure. According to Stanford’s 2026 AI Index, frontier models, the most advanced AI systems currently available, gained 30 percentage points in a single year on Humanity’s Last Exam, a test of expert-level knowledge developed by the Center for AI Safety and Scale AI to measure the limits of the most advanced AI systems.
Insights
Cyclosporiasis isn't easy to remember. Its symptoms, unfortunately, are. This latest outbreak of foodborne illness has triggered widespread fear and confusion.
Insights
The old playbook is dead. For decades, multinational companies operated in a world largely defined by open trade, global integration, and a belief that economic interests would ultimately outweigh political divisions. Today, that assumption is rapidly eroding.
Insights
Each year, we ask the sharpest people in our orbit what's on their nightstands, in their earbuds, and queued up on their TVs. The responses never fail to impress and inspire us (this year: UFO docs, next to 19th century grief politics, next to Hannah Berner). We hope this summer roundup does the same for you.
Insights
Corporate reputation is facing a stress test. New data from RepTrak show declining reputation scores across sectors and a growing reluctance among stakeholders to trust, support and advocate for organizations.
Insights
The "AI jobs apocalypse" went from think-piece to mainstream cultural moment in seven days. The Pope, two of the most-watched CEOs in finance, the founder of the company that started the AI race and two flagship business magazines — and many others — are now in open argument about whether millions of jobs are about to vanish.
Insights
For years, communications success meant earning media coverage. Now, as more people turn to AI instead of traditional search for answers, it means earning citations. What your organization publishes determines whether you're part of the answer or left out of the conversation.
Insights
For years, communications success meant earning media coverage. Now, as more people turn to AI instead of traditional search for answers, it means earning citations. What your organization publishes determines whether you're part of the answer or left out of the conversation.
Insights
The most important conversations in business and politics are increasingly happening not in briefing rooms or boardrooms, but at events. These carefully curated gatherings are where senior leaders convene, relationships form and agendas get set.
Insights
AI has become a near-universal business priority. In the fourth quarter of 2025, 68% of S&P 500 companies mentioned AI on earnings calls, more than double the share just two years earlier. But while the narrative is everywhere, the underlying transformation is not. Across companies, there is a growing disconnect between AI investment, AI storytelling and how work actually gets done.